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Name

Mr. Melvin BROEKAART

COMPANY

Aircommerce

POSITION

Managing Director

REGIONAL RESPONSIBILITY

Worldwide

BRANDS

Airport pop ups
Brand activations
Digital transformation
Travel Retail trendwatcher

CORPORATE ADDRESS

Evert van de Beekstraat 1 - 113
1118 CL Schiphol
Netherlands

TELEPHONE

+31 20 894 3240

MOBILE

+31 6 4352 2421

CORPORATE EMAIL ADDRESS

melvinbroekaart@aircommerce.com

CORPORATE FACEBOOK

https://www.facebook.com/aircommerce

CORPORATE TWITTER

https://twitter.com/aircmc

WEBSITES

www.aircommerce.com

DATE OF BIRTH

23-08-1976

CAREER DETAILS

Melvin is founder and managing director of Aircommerce - the travel retail business accelerator elevating the airport and customer experience. He is an evangelist of travel retail's uniqueness as ultimate channel for creating memorable commercial experiences. Broekaart's foresight into consumer trends and his travel retail experience including Heineken International and as Philips' head of global travel retail have led to unique partnerships combining retail sales with story-telling, brand marketing and the integration of technology. He holds a MScBA degree in International Strategic Marketing and is an alumnus of Erasmus University/Rotterdam School of Management (RSM), and of FGV EAESP, São Paulo, Brazil.



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